From the Founder
That really sudden awareness when you walk into a room full of important, influential people and you’re immediately conscious of the fact that you chose to wear your oldest pair of black tailored pants… the not quite black anymore ones that you’ve worn to death… and all of a sudden you’re the daggiest woman in the room?
You’ve thrown together an outfit in a rush and you’ve forgotten about that managerial meeting with the big boss later that day and now you’re wondering whether you can go home and change into your power suit since you’re aiming for that promotion and all?
If I remembered a jacket for the days I had a Court appearance – I was acing workplace fashion. But… let me start at the beginning, I’m Lexi – the Founder of The Corporate Collective and I’m a Lawyer by trade. The kind of law governed by deadlines and time limits and Court dates where every now and then you come up for air and wonder when you last ate.
I don’t work in one of those casual, “we play ping pong to de-stress” kind of offices (hello Google ,if you’re hiring). The last thing on my mind, particularly in those first few years, was whether my outfit was #onpoint.
from the nest of paper on my desk I realised I was missing out on something I loved… that feeling of (and bear with me here because I’m not that literate this morning) “DAYUUM”, when I wear something amazing and walk into work ready to tackle the day.
And then… on casual Friday and in front of the whole office I hear that nasty co-worker (yep, you’ve got one too), “You can’t wear casual clothes Lexi, jeans just make you look like a toddler”. And, it dawned on me, people were actually judging my capability and talent in the workplace on what I was wearing – I mean, REALLY?
I needed a powerful new wardrobe – STAT. Just like you, I wanted to be taken seriously and I wanted a crack at the partnership (did I mention high expectations already?).
I wanted to be taken seriously and I wanted a crack at the partnership (did I mention high expectations already?).
People noticed – heads turned in the street! And not just those pesky P Platers driving past.
HERE’S THE LIGHTBULB MOMENT you’ve been waiting for – why didn’t we have hub of style catering for the professional? Clothes that take you from office to bar to brunch? Clothes that made you feel like you could command a room, powerful enough to lead a board meeting and stylish enough to pare back for brunch on the weekend? ALL IN ONE PLACE?
The Corporate Collective came to fruition and after years of planning and lots of looking at clothes (if my partner is reading this – ONLY looking), we launched in April 2019.